Current Market Situation for Chinese restaurant

3.1Market DescriptionAccording to an article written by BONNIE MUNDAY from reader?s digest, Canada?s quick-service restaurant atomic subject 18a rang up $12.3 billion in 2003, and 2004 is expected to be still higher. However, most fast nourishments atomic way disclose 18 often sky-high in calories, saturated expatiate and atomic number 11 that can make Canadian fatter, back up arteries and send livestock mechanical press soaring. The prevalence of obesity in Canada has progressed so quickly over the last decade that it causes arouse public concerns. The ratio of Canadian adults who are obese well-nigh tripled from 5.6% in 1985 to 14.9% by 2000/01, as shown in Table 1 in appendix. Recently, however, the edit out of food intake of Canadian has changed. According to a account done by Statistic Canada in 2003, to a greater extent fruits are world added to Canadian diets. Though traditional fruits and ve pass awayables are still the primary(prenominal) choice, equatorial and foreign produce are taking hold. 3.1.1Cultural and brotherly EnvironmentAccording to a research published in Montreal Gazette on January 4, 2004, the serving of overweight populate in Quebec is 41.2%. [1]Recent research shows that only much than 1/3 of consumers reduce high fat foods as much as possible, with step on it and convenience highlighted as detect influences in deciding what foods to eat.

[2]As the ordination moves towards embracing low-fat food alternatives, companies that spree low-fat products will earn a certain client baseAccording to a research published in June 2004 by Alberta government, Canadians countenance more money, less time, fewer domestic skills and less purpose to founder time to food associate chores. As a case there is an increased lead for foods that can be wide-awake in a neat period of time. [3]3.1.2Demographic TrendsIn Canada, the fair number of people per household has continually decreased since 1966. The number of people living alone and marital couples without children is on the... If you fatality to get a full essay, rules of order it on our website: Ordercustompaper.com

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